No algorithm between you and the neighborhood.
Your business arrives physically at the home. No bidding for a fleeting impression. No hoping a platform decides to show it.
A neighborhood advertising edition
Put your business where the neighborhood actually looks.
The Pigeon is a two-sided 9×12 neighborhood advertising edition limited to 14 local businesses. Seven appear on each side, with one approved business per practical category, reaching 4,000+ selected residential addresses across Washington Township and nearby Centerville.
Issue 001 founding placements from $495.
14 businesses total7 + 7 · Seven on each side1 business per practical category4,000+ selected residential addresses
THE PIGEONNeighborhood Dispatch
Back Mailing Side
Back Mailing Side
Featured Perch
A full-width signature presence with room for a stronger story.
Dining
One local name.
Wellness
Clear and useful.
Pet Care
Practical local fit.
Beauty
Distinct presence.
Automotive
One category leader.
Professional
Built to be understood.
THE PIGEONWashington Township
Front Display Side
Front Display Side
Home Services
A useful local name.
Dining
A clear reason to visit.
Wellness
Credible local presence.
Local Retail
Neighborhood relevance.
Fitness
Built for local action.
Professional
One focused message.
Featured Perch
A full-width signature presence with room to be noticed and understood.
14Businesses total
7 + 7Seven businesses on each side
1Business per practical category
4,000+Selected residential addresses
Why The Pigeon
Digital disappears. Good mail gets handled.
Local businesses do not need another place to shout. They need a well-made way to be noticed, understood, and remembered by the neighborhoods they serve.
A smaller field to compete with.
Only seven businesses appear on each side, with one business per practical category. The issue is intentionally limited rather than expanded to fit additional advertising inventory.
Selected for local fit, not empty reach.
Carrier routes are chosen around neighborhood fit and practical local reach rather than raw volume alone.
The flight path
From your business to their kitchen.
Check your category
Tell us what you do and where your customers live. We confirm that your practical category is open and that the edition is a strong fit.
Fit firstBuild the right message
Once the placement is secured and creative onboarding begins, you provide the key business details, priorities, logo, and usable imagery. The Pigeon develops one focused message and one clear response path for the placement.
Design includedApprove and release
You review and approve the finished advertisement before print. The full edition is then produced, prepared for the selected postal routes, and submitted for delivery.
Approved before printConfirm the flight
After mailing, The Pigeon provides available fulfillment documentation and the final approved creative. Issue 001 advertisers then receive the first opportunity to renew their practical category before it reopens.
Fulfillment documentedTHE PIGEON
LOCAL POSTAL CUSTOMEREDDM
Featured Perch
Standard 09
Standard 10
Standard 11
Standard 12
Standard 13
Standard 14
THE PIGEONFront display side
Washington Township
Washington Township
Standard 01
Standard 02
Standard 03
Standard 04
Standard 05
Standard 06
Featured Perch
What lands in the mailbox
One piece. Fourteen businesses. Seven per side.
The Pigeon is designed as one cohesive 9×12 edition rather than assembled from unrelated finished ads. Fourteen businesses share the entire piece, only seven appear on each side, and one approved business appears per practical category.
A real piece of mail
9 × 12 inches
Slightly larger than a standard sheet of printer paper, with enough physical presence to stand apart from ordinary envelopes and folded mail.
One category, one businessAnother business in your approved practical category does not appear in the same edition.
Custom ad direction and designWe turn your strongest service, offer, or story into a clear piece built for print.
A scannable next stepSend readers to your website, menu, booking page, offer page, or a campaign-specific destination.
Seven businesses per sideThe 14-business edition is divided evenly across two sides rather than expanded to fit additional advertising inventory.
Where the bird is headed
See the founding coverage.
Issue 001 is planned around 4,000+ selected residential addresses across carefully selected carrier routes in Washington Township and nearby Centerville. Kettering, Oakwood, and Springboro are included as early future-edition planning areas. Tap a highlighted ZIP to explore its latest published Census profile.
South Dayton dispatch mapFounding edition · Fall 2026
Loading the coverage map…ZIP boundaries come from public Census mapping; the profile tiles use verified 2024 ACS estimates.
Founding planning ZIP
Future-edition planning ZIP
Selected carrier routes finalized before print
Choose the right presence
Standard placement
Standard placement area
Featured Perch
Full-width featured area
Two placement sizes. One path to staying known.
Both placement types include category protection, custom creative, proof approval, printing, mailing preparation, delivery coordination, and fulfillment documentation. Choose the amount of visual space your message actually needs.
Standard Placement
Best for one clear message.
A focused introduction, service, seasonal need, offer, or next step.
Founding rate$495
The Pigeon9×12 edition
- Practical category protected
- Custom ad design
- QR code or clear next step
- Final proof before print
Featured Perch
Best when the reason to choose you needs more room.
Expanded photography, supporting proof, a stronger offer, or a short business story.
Founding rate$795
The Pigeon9×12 edition
- Full-width visual territory
- More room for photography or proof
- Campaign-specific creative
- Final proof before print
Issue 001 Protection
If Issue 001 does not reach its paid-partner production threshold by the stated outside date, the advertiser may choose a full refund or transfer the placement fee to the next confirmed edition.
Founding edition availability
See the lineup before the bird flies.
The founding edition provides up to 14 business placements across two sides. 12 receive a clear Standard Placement, while 2 receive a full-width Featured Perch. One qualified business is accepted per practical category.
8placements open
4on hold
2secured
14businesses maximum
1business per category
Open
On hold
Secured
Curated, not first-come-only. Open positions can be requested. On-hold positions have an approved invoice with a limited payment window. Secured positions have been paid in full. Category fit and the overall edition mix are still reviewed.
CHECK MY CATEGORY →
The Pigeon · Founding Edition
Current availability
Front display sideWashington Township · Fall 2026
The PigeonFront display side
Washington Township
Standard 01 · Position 01OpenWashington Township
Standard 02 · Position 02On hold
Standard 03 · Position 03On hold
Standard 04 · Position 04Secured
Standard 05 · Position 05Secured
Standard 06 · Position 06On hold
Featured Perch · Position 07Open Back mailing sideNeighborhood Dispatch · Fall 2026
The Pigeon
LOCAL POSTAL CUSTOMEREDDM
Featured Perch · Position 08On hold
Standard 09 · Position 09OpenStandard 10 · Position 10OpenStandard 11 · Position 11OpenStandard 12 · Position 12OpenStandard 13 · Position 13OpenStandard 14 · Position 14Open Status reflects approved reservations, not inquiries. Secured positions have been paid in full.CHECK MY CATEGORY →
Who fits the edition
Built for businesses a household can actually use.
The strongest partners serve local homeowners and families, have a reputation worth protecting, and can give the reader a clear reason to respond.
The Pigeon is curated. Category availability alone does not guarantee placement. The goal is a useful, credible mix of businesses that gives the issue real category variety.
Home services
Health & wellness
Dining
Beauty & care
Pets & family
Automotive
Professional
Fitness & movement
Local retail
“
People do not need another ad following them around. They need a good local name to remember when the need finally appears.
The Pigeon principle · useful before urgent
Common questions
Before you send the bird.
Clear expectations make a better edition for the business and the household receiving it.
How many addresses receive Issue 001?
Issue 001 is planned for 4,000+ residential addresses across selected carrier routes in Washington Township and nearby Centerville. Final routes and mailing quantity are confirmed before production.
Can another business in my category appear?
For Issue 001, The Pigeon accepts one business per approved practical category. Closely overlapping services and adjacent categories are reviewed before a placement is approved. Category protection applies to the paid edition and does not create permanent ownership of the category.
Do I need to design my advertisement?
No. You provide your logo, usable imagery, business priorities, and offer or next step. The Pigeon develops the ad direction and creates the print-ready placement for your approval.
Does every ad need a coupon?
No. A strong offer can help, but the piece is not positioned as a coupon sheet. Your message may focus on a useful service, seasonal need, introduction, appointment, event, or simple reason to remember you.
Can I keep my category in the next edition?
Issue 001 advertisers receive the first opportunity to renew their approved practical category for the next edition before it reopens. Renewal is optional, is not automatic, and requires a new placement commitment and payment for that edition.
What does The Pigeon guarantee?
The Pigeon guarantees the approved placement, category protection for the paid edition, custom creative, advertiser proof approval, confirmed final mailing quantity, and available documentation that the edition was submitted for delivery. The Pigeon does not promise a particular number of calls, scans, visits, bookings, sales, redemptions, revenue, or return on investment.
How is a founding position secured?
Once your category and edition fit are approved, The Pigeon sends a full invoice and placement agreement. The invoice creates a temporary 48-hour hold. Payment in full secures the category and position. If the invoice expires unpaid, the category may reopen.
What happens if Issue 001 does not reach production?
If the founding edition does not reach its paid-partner production threshold by the stated outside date, you may choose a full refund or transfer your payment to the next confirmed edition.
When does creative work begin?
Creative onboarding begins after payment and once the edition reaches its production threshold. You provide your logo, imagery, priorities, and next step. The Pigeon develops the placement and sends it for approval before printing.
What is the difference between Standard and Featured?
Both placements appear in the same edition and reach the same carrier routes. A Standard Placement is built for one focused message. A Featured Perch is a full-width signature area with substantially more room for photography, proof, explanation, or a short business story. Only two Featured Perches are available in each edition.
What happens after the edition mails?
The Pigeon provides available mailing or submission documentation and the advertiser retains a shareable copy of the final approved flattened advertisement. Issue 001 advertisers then receive the first opportunity to renew their practical category before it reopens for the next edition.
Request a category check
See whether your business has a place in the next edition.
Tell us what you do, where your customers live, and what you would most want a household to remember. We will reply with category status and the current edition sheet.
Category exclusive. One approved business per practical category appears in each edition.
Founding edition. Washington Township, now checking availability for Fall 2026.
What happens next. We confirm category status and send the current edition sheet.
Independently operated in Washington Township, Ohio.